Congratulations to last week's top WebCenter Licensees: 1.) Scott Lamontagne 2.) John Rodriguez 3.) Timothy Liu This week we interviewed Scott Lamontagne to find out how he has managed to make it onto our Top Performers list for the second time. Scott has had his Webcenter for about a year and a half now, but it hasn't been until recently that he really started putting it to good use. He always knew that it presented a great moneymaking opportunity; he was just too caught up in everyday life to put in the time and effort he needed to. So, what was it that made Scott take an active role in his Web site business? He told us that the biggest catalyst for him was the WebCenter Kit. The WebCenter Kit is a powerful program that contains sales training tapes, contracts for using independent contractors, commission calculation spreadsheets, and a myriad of useful information on managing your WebCenter. Scott's advice to people just starting out: Stick to the sales process as much as possible. It's not the only method that's effective, but it is proven to work. After you have a little experience under your belt, you will be able to develop your own unique style and approach. Until then, review the sales scripts and other training materials in your Webcenter Guide, listen to the conference calls, and let Sales Support help you do a few walkthroughs. One of the first things you will need to do is to create a list of leads. For Scott, that means going straight through the white pages in alphabetical order and asking each business owner about their Web site. When you are developing your list of prospects, it will probably be easier to focus on companies that don't have a site. Companies who already have a site require more product knowledge in order to do the comparison necessary to set the appointment. As you gain experience, you can start to go after these companies. If you're not comfortable on the phone yet, don't worry about setting an appointment on the first call; just ask if they have a Web site, and try to establish a little rapport. You can always follow up with another call later and set the appointment then. Scott tries to avoid getting into features and benefits with his prospects when he is setting an appointment; if the customer starts asking questions, he uses that as the reason for the walkthrough. Once you have an appointment scheduled with your prospect, call Sales Support and let us show you how easy it is to be successful with your Webcenter. We'll help train you, walk you through the sale, and start making you money. Scott has already set his sales goals for next month, and he promised that we're going to be seeing a lot more of him. Have you made it on to our Top Performers list yet? Set up a few appointments with Sales Support by calling (866) 287-8121 and let us help get you on the list!!   Did you know that 75% of Americans who are online use the Internet to research a product or service before buying? SOURCE: PEW INTERNET & AMERICAN LIFE PROJECT TRACKING SURVEY

Driving Traffic to Your Site Your Web site is up and running, but you aren't getting the traffic you expected. What can you do to attract more visitors to your site? More importantly, how do you get the right visitors to your site? Next week we are going to devote an entire newsletter to site promotion. It will be filled with great information that will help optimize your site's performance and improve your chances of ranking well with search engines. Keep an eye on your mailbox...this will be a newsletter you can't afford to miss!       Building a Successful Web Site You can spend hours designing and promoting your Web site, but there is no guarantee that your efforts will result in increased sales. Here are three simple things that can have a huge impact on the success of your Web site. Offer something for free. The easiest way to attract people to your site and keep them coming back is to give them something for free. You can provide free reports (ideally, ones that will lead into the product or service you are offering), helpful information (updates on the latest computer viruses or virus hoaxes), or a list of links to other sites your customers will find useful. Have one main product. When new visitors come to your site, you do not want them to be overwhelmed by your entire product catalog. Too many choices may only confuse the average prospect; focus on one main product throughout your site, and you will be more likely to convert visitors into customers. Don't forget the backend sale. Your greatest opportunity to increase sales lies with your existing customers. They have already demonstrated an interest in or a need for your products or services, and they know you are trustworthy and reliable. Follow up with an e-mail or a letter thanking them for their purchase, and suggest another item they may be interested in. You can even track your customer's preferences and send them information about new products or special promotions. It is much easier to cultivate a profitable relationship with current customers than to try and find new ones, and it really doesn't require much additional work.       We strive to create a newsletter that is beneficial to our WebCenter Licensees. If you have any questions or comments, e-mail us at newsletter@mawebcenters .com. Don't forget--Ivenue will be at Leadership School this week! We're going to be making a few important announcements, so be sure to attend a WebCenter breakout session!!